Our Story
From yaar to Maalikđ
If youâve ever made a random decision with your best friend and somehow turned it into the best thing everâhi, welcome to our world.
We are â Shobhit & Aniket, the Paramitras turned co-foundersâhad always wanted to create something of our own after School. So, we spent a year making content and tried a bunch of different things, from being -Youtuber social media managers, waiting for our big break. But it never quite came.
Then one random day, while roaming around Kanpurâs markets, we realizedâŠ.................................... weâre obsessed with this city. The colors, the fabrics, the vibeâitâs too good to ignore.
So instead of just appreciating it, we did the most dramatic thing possible: letâs start a clothing brand without knowing anything about it. We took up the challenge and did every possible idiotic thing to make it work. And somehow, through all the chaos and trial-and-error momentsâŠ
Lucisera was madeâStraight out from your Pinterest dreams.
Fueled by passion, friendship, and an unnecessary number of trial and errorÂ
"It is a journey of learning the names of different fabrics
 A brand where every piece isnât just stitched, but craftedâwith love, creativity, and a little bit of that Paramitra magic.
Luciseraâby two Paramitras... Sirf tumahre nakhro ke liyeÂ